The luxury e-tailer has become a destination for discovering new fashion talent. Now, it’s investing in data and technology to turn more of those browsers into customers — and giving its brand image an overhaul.
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As the luxury label sells more products than ever before, it is committed to keeping the majority of its supply chain in France.
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Designer credits and profiles in glossy magazines don’t move the needle like they once did. Here’s what small and mid-sized brands are doing to build awareness.
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Female-first dating and networking site Bumble is celebrating the talent on its networking platform.
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He was known for cinematic and naturalistic portraits of models in black and white.
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After deliberation, LVMH ambassador Alicia Vikander announced that the LVMH prize 2019 will be awarded to South African womenswear designer Thebe Magugu.
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British apparel label Pink Shirtmaker London is promoting its updated brand identity with a new ambassador and a comical campaign.
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The IMS Équité Luxury Leadership Summit that I moderated in Hong Kong last week focused on two main areas of the luxury industry: how luxury brands can be successful with China’s young and digitally native consumers, and how those brands can create extreme value in today’s era of uncertainty, technology disruption, increased sustainability expectations, and new markets.
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From new Bottega to denim Dior Saddle bags, a luxuriant shopping edit for September.
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A few words on a T-shirt or misjudged meme in heightened political times can be enough to stir up the outrage of internet users and attract unwanted official attention.
Read more on South China Morning Post.
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Fashion giant Louis Vuitton is running a video campaign to promote its fall 2019 shoe collection for women.
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Aside from considering the format of videos for each platform, new research finds that different types of content resonate better within certain social media communities.
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